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CONTENTS
CURRENT ISSUE
TIME.BUSINESS
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CONTENTS
CURRENT ISSUE
TIME.BUSINESS
TIME.KEEPER
THE WATCH FILES
HIGHLIGHTS
VIDEO CHANNEL
OPINIONS
PORTFOLIOS
E-ZINE
WATCH GALLERY
SWISSTIME
BOOKS
JEWELLERY
BRANDS
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ABOUT
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Who can beat TAG Heuer?
June 2003
TAG Heuer's new advertising campaign is based on the question, What are you made of?
The spring watch fairs - signs of worry… and relief
June 2003
BaselWorld opened its doors at the same time that American troops were worrying about meeting strong resistance as they continued their advance on Baghdad. (...)
“Never underestimate the value of Omega”
June 2003
Stephen Urquhart began his professional career working in the Marketing/Product Department of Omega in 1968 and in 1974 moved to Audemars Piguet where he (...)
The annual sports watch hunt
June 2003
Hunting is considered to be a sport, yet the prey is terrorized and for a reason known only to those participating, offers some form of barbaric (...)
Technomarine, the Maoris and Spidergirl
June 2003
When talking about sports watches, there is one name that readily springs to mind, that of TechnoMarine. And when it comes to looking for something (...)
Sector: The interior limits
June 2003
In its time, the slogan 'No Limits' was at the core of Sector's ultra-active sponsoring activities and the central theme of its strong (...)
Breil: Don't touch my ad
June 2003
A fashion watch brand, the Italian Breil has a very large selection but is mainly oriented towards design watches, most of which are unisex and (...)
Bell & Ross for pilots & divers
June 2003
Since the creation of Bell & Ross in 1990, the company has specialized in the creation of watches for professionals. Needless to say, it (...)
Breitling's Bentley motors
June 2003
The relationship between Bentley and Breitling began with the dashboard design and clock of the Bentley Continental GT, Bentley's most powerful (...)
The renewal of Wyler Vetta
June 2003
A little less than a year after the re-launch of Wyler Vetta, its presence at the recent BaselWorld fair was especially anticipated. Everyone wanted to (...)
The Victories of Victorinox-Swiss Army
June 2003
There are mergers that apparently do work well. Such seems to be the case for the Swiss brand Victorinox and its American distributor, Swiss Army, (...)
Will Universal Genève's latest 'comeback' be the right one?
June 2003
Universal Genève has a long and glorious history that dates back to its creation in 1894. Without going into too much detail, the enterprise has (...)
Truisms by Titoni
June 2003
As Managing Director and representative of the family owners of this authentically Swiss enterprise specializing in automatic watches since 1919, (...)
LAKIN@LARGE - Politics & Pneumonia or Masking the Truth
June 2003
To accompany the new show title of Baselworld, we had the additional pleasure of the Swiss Government throwing a political spanner into the works by (...)
Retrospective-Perspective: The Watch Industry 2002/2003 - the year of the great ‘clearance sale’
April 2003
The year 2002, which the entire world worried about, apparently ended on a better note than it began. The last three months registered good results, which (...)
So then what?
April 2003
So…? In watchmaking? In these difficult times… So then what?
Piaget's ultra-flat tourbillon
April 2003
Created by Breguet in 1801 and lusted after by watchmakers the world over ever since, a tourbillon in a brand's collection today seems to (...)
FKRNCA RULMEL SAKME VULEROONTI CHEA RAEY* *(Franck Muller Makes Revolution Each Year)
April 2003
They won't be unveiled until April 8, the day of the inauguration of the now traditional W.P.H.H., the private watch fair held by Franck Muller (...)
The Portuguese Perpetual Calendar
April 2003
The new Portuguese Perpetual Calendar watch combines IWC's own 5000 calibre movement with the perpetual calendar and an entirely new moon phase display (...)
W. Gabus, between Russia and Switzerland
April 2003
With the gently humorous slogan, 'Swiss Made / Russian Soul', the brand Gabus is rebuilding an historic bridge between Switzerland and (...)